How to Formulate A Perfect Headline
Your headline or subject line in your emails are critical especially when it comes to grabbing the attention of a media contact or your target audience.
According to a recent article in PR Daily, eight out of ten people say they’ll read a headline but only two out of ten are likely to click through and read the article.
This means your headline can be more important than the rest of your content! Be sure your headline is strong, at least 60 characters in length and SEO friendly.
Thanks to Quick Sprout, check out this infographic designed to give you the best tips to make your headline a winner.